Creative · Capture · Army

Marketing

One questionnaire builds image ads, hybrid video, and a conversion landing page — not a separate host page first.

Unified brief

Image ads + video + conversion landing

Answer once. We build Meta/Google creatives, hybrid video shots, and a themed RE landing page with photography — all from this form. No separate “host landing” step.

1 · Goal

What is this campaign for? *

One primary goal so ads, video, and the landing page stay aligned.

Who should feel this is for them? *

Buyers, sellers, or both — never protected-class targeting.

Market / area name *

City, metro, or farm area as clients say it.

Name on brand / camera *

How you appear on the landing page and video intro.

2 · Story & offer

Main pain point you solve *

One sentence. What frustrates them right now?

Outcome you promise (truthful) *

What do they get? No guarantees of sale price or days on market.

Lead magnet / offer *

What they get when they click — drives ads and landing CTA.

Proof / credibility *

Years, transactions, reviews, specialty — keep factual.

Primary call to action *

What should they do after the ad or landing page?

Tone *

Voice for ads, video delivery, and landing page copy.

3 · Look & feel

Landing page look *

Color system optimized for real estate conversion.

4 · Channels

Image ad platforms *

Where Meta/Google creatives will run.

Also build hybrid videoGenerate shot list + scripts. You record; editors assemble.

Video platforms

Where the short-form cut will primarily live.

I understand hybrid video productionAI plans script & shots. You record short clips. Editors assemble, QC, and deliver — not fully auto AI video.

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